Normalizing Shampoo vs. Neutralizing Shampoo – what are the differences?

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Normalizing Shampoo vs. Neutralizing Shampoo
Normalizing Shampoo vs. Neutralizing Shampoo

Picking the best shampoo for your hair type is never easy. I’ve passed this situation while looking for the perfect shampoo. However, after remaining in this dilemma, I’ve begun to explore the world of shampoo. So, if your decision is stuck between a normalizing shampoo vs. Neutralizing shampoo, let me make it a piece of cake for you. 

Here, we’ve broken down both these shampoos in detail so that it becomes easier for you to decide without giving a second thought. Besides, even if you are hesitant to pick the best shampoo product for your hair, we’ve listed some of the best items in the market as well. Are you ready to find out? Let’s get the ball rolling.

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What is a Normalizing Shampoo?

The normalizing shampoo is a paraben-free formula. It is suitable for removing dandruff, dirt, or any residue from your hair. When you are too busy to take care of your hair, normalizing Shampoo can provide you with the best solution. It’ll clean all the dirt buildups in your hair. Plus, this shampoo also keeps the hair moisturized. 

Some of the Normalizing shampoos are made only using natural components. They have the least amount of chemicals within. Indeed, the less the chemical, the more the hair grows.  

While a few of the Normalizing shampoos can be sulfate-based, some of them are non-sulfate-based. If you’ve colored your hair, you should go for the non-sulfate one. Apart from this fact, you can use Normalizing shampoos in any hair type and length.

What does a Normalizing Shampoo do?

Normalizing Shampoo rinses away every kind of dirt from your hair. If you use different products on your hair, this Shampoo can also cleanse that. Normalizing shampoos are also effective if you use hard water to wash your hair. It will clean away the contagious minerals of hard water from your hair.

Is Normalizing Shampoo good for your hair?

Using Normalizing Shampoo is undoubtedly good for your hair. It suits all hair types. Let’s see why using Normalizing Shampoo is good for your hair.

  • Normalizing Shampoo is made with non GMO materials. So, it goes easy on your hair.
  • It contains moisturizing substances that maintain the moisture of your scalp and hair.
  • These shampoos have a conditioning formula that conditions the hair and keeps it smooth.
  • The natural oils and different elements ensure the health of your hair.
  • The shampoo eradicates the itching of your scalp.

What are the benefits of Normalizing Shampoo?

There are a lot of benefits of Normalizing Shampoo. They are-

  • Normalizing Shampoo repairs the damage hair
  • Works well on dry hair
  • Prevents the frizziness of hair
  • Cleanses your hair deeply even if  you do not use shampoo often
  • Enhances hair growth and reduces hair fall

What is the best Normalizing Shampoo?

What is the best Normalizing Shampoo

There are a lot of Normalizing Shampoo you will find in the market. Most of them are made with more or less the same treatment and formula. But still, they are different considering many facts. 

Here we have chosen the best Normalizing Shampoos for you and discussed them in detail. Let’s have a look at them.

BIOLAGE Normalizing Clean Reset Shampoo

BIOLAGE Normalizing Clean Reset Shampoo
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The first item in the list we have is BIOLAGE Normalizing Clean Reset Shampoo. This specific Shampoo has already gathered a massive fan base among its users. It is suitable for any hair type.

Whether your hair is curly, wavy, straight, long, short, thick, or thin, you can use this Normalizing Shampoo without any hesitation. This Shampoo is Vegan and Paraben free.

Besides, this Shampoo has specific ingredients that wash away dirt and any hair buildup. So, if you are a swimmer and wondering what shampoo can wash away the Chlorine from your hair, BIOLAGE Normalizing Clean Reset Shampoo is the best solution. 

Moreover, if you use hard water to wash your hair, Shampoo can prevent the minerals buildup.

  • Works well on any hair type
  • Vegan and Paraben free shampoo
  • Suitable for swimmers to eliminate Chlorine from hair
  • Able to remove any dirt  residue or buildup that can be harmful to your hair
  • Has a conditioning and Moisturizing formula within

This Shampoo indeed conditions your hair, so your hair gets the required moisture and stays healthy.


  • Works well on any hair type
  • Vegan and Paraben free shampoo
  • Suitable for swimmers to eliminate Chlorine from hair
  • Able to remove any dirt  residue or buildup that can be harmful to your hair
  • Has a conditioning and Moisturizing formula within


  • Not a Sulfate-free shampoo
  • Not suggested using on colored or dyed hair

Avalon Organics Therapy Scalp Normalizing Shampoo

Avalon Organics Therapy Scalp Normalizing Shampoo
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The first striking fact about Avalon Organics Therapy Scalp Shampoo is that its primary source is organic natural elements. They are plant-based, botanical, and enriched with essential oils. It makes this Shampoo more demanding because people rely on natural products more than chemical-infused products.

This Tea Tree Mint shampoo is more suitable for dry hair. It cleanses hair nicely and removes scalp discomfort. It hydrates the hair along with scalps and keeps the moisture consistent.

The consistency of the Shampoo is not thick. It feels like more of a gel. So, you can see the Shampoo is not heavy and easy to use. 


  • Made with natural elements
  • The first  prior element is Aloe Vera
  • It contains mint, eucalyptus, and chamomile oil essentials
  • Thinner consistency than any other shampoos
  • The smell is natural and smooth


  • Not so suitable to remove strong product residue from hair
  • Milder natural  formula

Avlon Affirm Normalizing Shampoo

Avlon Affirm Normalizing Shampoo
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Avlon affirm is another great Normalizing Shampoo from Avalon. This is an advanced conditioning type shampoo. It means when you use the Shampoo, your hair gets conditioned and smooth. 

This Shampoo contains a milder cleanser. It cleans oil and dirt nicely from your hair and sustains moisture. 

You will get more benefits if you strictly use the Shampoo. To get the best results, firstly, soak your hair with water. Then apply the Shampoo once deeply massaging the head from scalp to hair. 

Then wash the hair properly.  You can apply the Shampoo a second time for better results. Apply the same process to Shampoo and rinse.


  • Advanced Conditioning shampoo
  • Milder cleanser
  • Do not need an excessive application
  • Nicely cleans hair
  • Your hair will get a smooth look


  • Contains less amount shampoo considering the price

How do you use Normalizing Shampoo? – Step by Step guide

The best way to know how to use a Normalizing shampoo is by looking at the label of the shampoo bottle. Generally, Normalizing shampoos are recommended to use once a week, once fortnightly, or once a month. But look at the label, and you will get to know how often you should use your bottle of Normalizing Shampoo.

Now, it comes to how to apply the Shampoo? Well, you can follow the steps below.

Step 01: Washing Hair

Firstly, rinse your hair with tap water thoroughly. After your hair is fully wet, apply the Shampoo gently on your hair. 

Step 02: Apply the Shampoo

Take an amount of shampoo in your palms and rub a little. Then, apply lather with a massaging motion. Applying shampoo this way will make the product reach your scalp and hair body deeply. So, you will get a better wash. 

Step 03: Rinse the hair and clean the shampoo

After applying the Shampoo, please keep it for some time in the hair. You can keep the Shampoo for 1 minute. And then rinse well with tap water. Rinse until the Shampoo is washed away fully.

What is Neutralizing Shampoo?

Neutralizing Shampoo is a more processed and saturated kind of Shampoo. The main job of a Neutralizing shampoo is to maintain the PH level of your hair. You need a Neutralizing shampoo if you’re accustomed to using many hair products and hair relaxers. 

The products which are more enriched with chemical components tend to imbalance the PH level of your hair. Products like Relaxer increase the PH of hair. After a certain time, if the relaxing process is not stopped, it creates problems. It can lead to hair breakage.

Some brands offer these free shampoos with Relaxer packs, and some sell them individually. So, when you buy Relaxer, look for the brand that provides Neutralizing Shampoo in the pack. It will save a lot of your money to purchase different Shampoo. And no matter what brand Relaxer you use, you must use a Neutralizing Shampoo to rinse it off.

If you want to use Neutralizing Shampoo without Relaxer, it is also a good practice. You can use it but make sure you use one that suits your hair.

What does a Neutralizing Shampoo do?

Neutralizing  Shampoo washes away any product buildup from hair and balances the PH of your hair. When you rinse away the Relaxer product with clean water and regular Shampoo, the product’s residue remains in the hair. Relaxers have certain materials that are hard to clean away from hair with Regular or Normal Shampoo and water.

Neutralizing Shampoo is the only product containing elements that can stop the ongoing process of a Relaxer in hair. Besides, when you use Relaxer, the PH of your hair can go up to 7 or more. So, washing your hair with a Neutralizing shampoo afterward will bring back your PH level to normal, which is 4.4-4.5. 

Is neutralizing shampoo good for your hair? 

Neutralizing Shampoo is good for your hair only in certain circumstances. Because it is not a normal shampoo that suits all hair types. Neutralizing Shampoo is good for your hair when you-

  • Use Relaxers 
  • Experiment your hair with different hair care products
  • If you have more alkalinity in your hair

What are the benefits of neutralizing shampoo? 

Neutralizing Shampoo can benefit your hair in many ways. They are-

  • Balances the pH of your hair
  • Prevents hair breakage
  • Remove dullness from your hair
  • Keeps the hair smooth and healthy
  • Makes the hair look beautiful outside and strong inside

What is the best Neutralizing Shampoo?

What is the best Neutralizing Shampoo

Like Normalizing Shampoo, you will find different neutralizing Shampoos in the market. Here we have selected the best Neutralizing Shampoos for you and discussed them in detail. Let’s have a look at them.

Design Essentials Neutralizing Conditioning Shampoo

Design Essentials Neutralizing Conditioning Shampoo
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Neutralizing shampoos may sometimes sound harsh. But it is not true all the time. Shampoos like this Design Essential Neutralizing Conditioning Shampoo are there. For people who want a Neutralizing Shampoo but are not ready to use something harsh or that smells hard, this Shampoo is the perfect choice for them.

This Shampoo from Design Essential is a Sulfate added shampoo that smells sweet and pleasant. The consistency is mid-level thick and easy to use. People who have curly and tangled hair will love this product because this Shampoo is very easy to use on that type of hair.


  • Premium-quality shampoo
  • Sweet honey-flavored smell
  • Contains conditioning formula
  • Light consistency shampoo
  • Sulfate-based formula


  • Not suitable to  use on dyed or colored  hair
  • The amount in the bottle is very little

Motions Pro Neutralizing Shampoo

Motions Pro Neutralizing Shampoo
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If you have dry or damaged hair and are looking for the perfect solution, Motion Pro Neutralizing Shampoo is there for you. It is a Sulfate-free shampoo with Olive Oil, Shea Butter, and Argan Oil. 

Olive Oil and Shea Butter ensure your hair’s moisture and continuous hair growth. And Argan Oil takes care of the shine and smoothness of your hair cuticles and scalp. It makes the hair more smooth and shiny.

Besides restoring damaged hair, this Shampoo prevents hair dehydration. So, your hair stays healthy.


  • Works best for dried  and damaged hair
  • Retrieves the nourishment of hair
  • Oil substances keep the  hair silky and shining
  • Prevents hair dehydration
  • Smoothes your scalp


  • Unsuitable for oily hair

Isoplus Neutralizing Shampoo

Isoplus Neutralizing Shampoo
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Isoplus Neutralizing Shampoo is the best product you can use right after using a Relaxer. To wash away the product quickly, this Shampoo plays a pivotal role. It is a color indicating Shampoo. So, when you are rinsing Relaxer leftovers with this Shampoo, you get to see if there is any product left cleaning.

Besides, this Shampoo balances the pH of your hair. If you have short curled hair, one lather can work well. If you have long hair, you can use two shampoo lathes to clean your hair properly. 

Moreover, this Shampoo has an inbuilt conditioning formula. So, it moisturizes and conditions the hair as well. You can tell this by detangling your hair with your fingers. Also, the Shampoo passes the squeaky test quite efficiently.


  • Color indicated formula
  • Light consistency
  • Smooths hair
  • Untangles hair easily
  • Cleanse deeply


  • You may need to apply two  lathers to clean your hair properly

How to use Neutralizing Shampoo?

Neutralizing Shampoo has different engineering than Normal Shampoos. So, it contains other elements and needs to be used accordingly. So, like other regular shampoos, Neutralizing Shampoos are not used often.

Generally, it would be best to use this Shampoo after using any Relaxer or other hair product that contains strong chemicals. Here is the procedure to use Neutralizing Shampoo after relaxing your hair.

Wash all the visible particles of the Relaxer

Firstly, rinse your hair with water and make sure you clean out all the visible traces of the Relaxer on the hair. 

Apply the Neutralizing Shampoo

Now, apply the Neutralizing Shampoo from the roots to the hair thoroughly in a massaging motion. Take some time and do it nicely with your fingers.

Rinse hair properly

Wait for 1 minute after applying the shampoo and then rinse the hair with water. Clean appropriately so that any shampoo does not remain in the hair. 

How often should you use neutralizing shampoo?

It’s important to use a neutralizing shampoo to stop the build-up of hair products that can cause hair problems like dandruff. Many people don’t know how often they should use their neutralizing shampoo and it could be doing more harm than good. Using a neutralizing shampoo every day can lead to problems with sebum production and scalp health, as well as introduce an allergic reaction to the product or monitor product build-up.

There are different opinions on how often you should use it, but most people say 1-2 times per month is enough. It is recommended that you use a neutralizing shampoo once a week, but no more often.

What is the difference between Neutralizing Shampoo and Regular Shampoo?

What is the difference between Neutralizing Shampoo and Regular Shampoo
What is the difference between Neutralizing Shampoo and Regular Shampoo

At this point, you must have got a clear idea about both types of shampoos. Now, let’s figure out the differences between Neutralizing Shampoo and regular Normalizing Shampoo from the chart below. 

FactorsNormalizing ShampooNeutralizing Shampoo
IngredientsNatural and Chemical Ingredients that are not too harshBiological and Chemical ingredients that are more effective to wash away hair care products
What the Shampoo doesCleanse dirt residue, dandruff, and hard water minerals that are harmful to your hairIt washes away strong products like Relaxers and brings back the normal PH of your hair.
When suitable to useIf you have too much dandruff or your hair is in contact with too much dust and dirt.After using Relaxer and other hair products
How to useWash your hair normally with tap water and then apply the Shampoo in massaging motionWash the product properly and then apply the Shampoo with massaging motion
AvailabilityAvailable solo Normalizing Shampoo ion market and different e-commerce marketplaceIt comes to solo Neutralizing Shampoo and a Relaxer pack in different brands.

How often should I wash my hair with normal or neutralizing shampoo?

If your hair is prone to build up, you may want to use a normal or neutralizing shampoo every day. The best way to know if your hair is build-up prone is by trying it and seeing if your hair looks and feels better after just one use. If it does, then that’s the shampoo for you!

To be honest, washing hair with shampoo every day can strip it of natural oils, dry it out, and cause product buildup.  If you have delicate or thin hair, you should wash hair 2x/week at the most.

Frequently Asked Question

Can I use regular Shampoo to wash out a Relaxer?

No, it is not suggested to use a regular shampoo to wash out a Relaxer. Because products like Relaxers increase your hair’s alkalinity and change the PH balance. If the product is not washed with something that can clean the hair properly, your hair could get damaged and lead to hair breakage.  Regular shampoos do not contain the elements that are required for the job. On the other hand, Neutralizing Shampoos are formulated to wash away the harsh components of a Relaxer and bring back the normal acidic PH of your hair. So, you must not use a regular shampoo; instead, use a Neutralizing Shampoo to wash out a Relaxer.

Do you need Neutralizing Shampoo after Coloring hair?

You don’t necessarily need a Neutralizing Shampoo after coloring hair unless your hairdresser or the color package label suggests that. Otherwise, you must choose a Sulfate-free shampoo to wash hair after coloring. Because shampoos that contain high Sulfate can ruin your colored hair. And make sure you choose a shampoo that is a conditioning cleanser. So, it will maintain the moisture of your hair. 

Is it okay to use a Neutralizing Shampoo after dying your hair?

It is suggested to use something conditioning and moisturizing in your hair after dying. If your Neutralizing Shampoo is such a shampoo, you can use it after dying hair.

Final Thought

Now, we have reached the end of the discussion of Normalizing Shampoo vs. Neutralizing Shampoo. Hope that you’ve got vivid knowledge about both types of shampoos. And you can choose one for you from the above enlisted Normalizing and Neutralizing Shampoos. 

Normalizing Shampoos are suitable for any hair type, so fewer facts are considered. You can choose one quite easily. But if you want a Neutralizing Shampoo, make sure the one you choose goes along with your hair type. So, you can keep your hair healthy and style and shine.

shampootopics Author Image
AmeliaSpecialist on Shampoo at - ShampooTopics

I’m Amelia. I have been working with hair care product shampoo and conditioner for 6 long years. This website is an outlet of my deep passion for hair, Shampoo and Conditioner. Basically, I'm here to guide you on shampoo and conditioner.

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